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Sunday, October 6 • 1:00pm - 3:00pm
Experience Fundraising: The New Normal for Next-gen Donors

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Next-gen donors — who are already giving three-quarters of all dollars to charity and comprise 88 percent of today’s donor universe — aren’t responding to last-century approaches that focus on a transaction. Today, donor experience (dx) is the new platform for engaging next-gen donors in today’s Experience Economy. Next gens don’t just desire it, they expect it. Stop losing ground in today’s experience-centered economy. Learn how you can re-tool your organization to effectively engage experience-obsessed, next-gen donors.
Speakers
avatar for Kn Moy

Kn Moy

Senior Vice President, Strategic Foresight, DXM360 Institute for Changemaking Innovation
Kn Moy has over three decades of experience as a marketing strategist with a focus on philanthropy innovation. He presents far-and-wide on engaging the next generations of donors and volunteers, including keynoting at the DMA D.C. Nonprofit Conference and recently at the Big Ten Alumni... Read More →

Sunday October 6, 2019 1:00pm - 3:00pm PDT
Bell Meade AB
  General Session